Norton Healthcare Sports & Learning Center board and

Louisville Urban League to unveil the center’s interstate signage and

provide update on the significant impact the venue has made

on the region during its first three years of operation

Louisville, Ky. (May 8, 2024) — On Thursday, May 9, 2024, the Norton Healthcare Sports & Learning Center board of directors and the Louisville Urban League will host a press conference to discuss the Norton Healthcare Sports & Learning Center’s participation in Kentucky’s signage program and unveil its new highway signs.

Join us to learn about the success of the Norton Healthcare Sports & Learning Center during the venue’s first three years of operation and how that work has led to the installation of six highway attraction signs on local interstates and freeways.

Beginning Wednesday, highway signs are being installed at six interstate locations near the venue to help guide visitors. This permanent addition to our local roadways signifies the impact the venue has had to date and the long-term impact the venue, its partners and other supporters are expected to have on our community. 

Speakers:

Kentucky Governor Andy Beshear
Louisville Mayor Craig Greenberg
Russell F. Cox, president & CEO, Norton Healthcare 
Cleo Battle, board member, Norton Healthcare Sports & Learning Center, and president & CEO, Louisville Tourism
Councilwoman Donna Purvis, Louisville Metro District Council District 5
Ebbony Page, chief development officer, Louisville Urban League 
Sadiqa Reynolds, president and founder, Norton Healthcare Sports & Learning Center  

When: Thursday, May 9 at 4 p.m.

Where: Norton Healthcare Sports & Learning Center | 3029 W Muhammad Ali Blvd (please park in the south lot off Muhammad Ali)

Visual: a highway attraction guide sign will be at the event.

About the Louisville Urban League
The Louisville Urban League assists African Americans and those at the margins in attaining social and economic equality and stability through direct services and advocacy. For more information, go to lul.org or follow us on Facebook, Twitter  (@louisvilleUL), or Instagram (@louisville_ul).

About Norton Healthcare Sports & Learning Center
Norton Healthcare Sports & Learning Center is a 24-acre, multi-sport complex located in Louisville’s Russell neighborhood that opened in February 2021. The venue hosts local, regional and national indoor and outdoor track meets, other sporting events, concerts and a variety of other events. Featuring 90,000 square-feet of floor space with a 4,000 seat, 200-meter banked indoor track and a 400-meter outdoor track, the venue attracts athletes and guests from across the nation and brings a large economic impact to the region. Additionally, the complex includes a 4-lane mini bowling alley, an interactive rock-climbing wall and a multi-purpose space to be used for educational programming for the Louisville community.